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Bob Design creates packs for Space.NK
A bear lucky charm has inspired the packaging for a new range of toiletries from Space.NK, with design and branding by Bob Design.
The Life NK packaging features a cartoon bear that is shown interacting with various circular items to signify the purpose of the product - for example, a balloon on the uplifting body lotion.
"The life circles follow through the whole range, interacting with the bear as a balloon, hula-hoop, moon, Japanese gong etc," says Mireille Burkhardt, director at London-based Bob Design.
"The range Life NK is inspired by a little bear that lives in Space.NK founder Nicky Kinnaird's handbag," she adds.
The bear was given to her as a lucky charm and has travelled around the world with her. The idea is that customers can take the bear on their travels.
Life NK will appear in stores in October.
Life NK: packaging designs featuring lucky bear
